Advertisers
- Your Opportunity
- What We Can Do For You
- Questions you should ask
- Product demo
- Case study: Schibsted – Sesam mobile search, sponsored links and banner ads
Your Opportunity
Today there are over 2.2 Billion mobile phone users worldwide. More people have access to a mobile device than to a PC. As mobile Internet usage is growing we believe that it will become the dominant Internet platform of the future. As of April 2006, an estimated 28% of mobile users had accessed the Internet from their mobile phones, up from 25% in late 2004.
Mobile subscribers will generate significant mobile search traffic, creating a tremendous revenue opportunity through search marketing models which today are the fastest growing advertising type online. Global search revenues are projected to generate $5.5 billion in 2005 and $11 billion by 2008 (source: Piper Jaffray). Mobile search ads and displays will be a $5.8 billion market by 2011 (source: Informa).
What We Can Do For You
Our clients have already started to monetise their mobile search traffic. As we are working with the largest media and directory services companies we see ourselves as a match-maker to help build your business.
Questions you should ask
- How can we build a mobile search marketing business?
- What do advertisers want from mobile search marketing?
- How do we measure the ROI for our advertisers?
- What is the difference between mobile search on browsers versus on rich clients on the handset?
- What advertising products do work with mobile users?

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